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1.
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Gestão comercial hoteleira / Rodrigues Costa, Teresa Sousa
Book
Publication
Lisboa : Lidel, 2015
Description
294 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
No copies available
Withdrawn (1).
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2.
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Introdução à gestão comercial hoteleira / Rodrigues Costa, Teresa Sousa
Book
Publication
Lisboa : Lidel, 2011
Description
222 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (2).
Reference (1).
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3.
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Tourism and hospitality marketing : a global perspective / Simon Hudson
Book
Publication
London : SAGE, 2008
Description
xvii, 467 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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4.
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Putting heads on beds / Michael Cockman
Book
Publication
Oxford : How To Books, 2006
Description
xix, 313 p. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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5.
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Hospitality marketing / David Bowie... [et al.]
Book
Publication
London : Routledge, 2017
Description
xxiii, 410 p. ;
25 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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6.
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Marketing management for the hospitality industry : a strategic approach / Allen Z. Reich
Book
Publication
New York : Wiley, 1995
Description
xix, 530 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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7.
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Hospitality marketing / Neil Wearne, Alison Morrison
Book
Publication
Oxford : Butterworth/Heinemann, 1996
Description
xvi, 321 p. :
il. ;
25 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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8.
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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens
Book
Publication
New Jersey : Pearson, cop. 2010
Description
XV, 704 p. :
il.
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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9.
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Marketing tourism, hospitality and leisure in Europe / Susan Horner, John Swarbrooke
Book
Publication
London : Thomson, 1996
Description
xxvi, 702 p. :
il. ;
25 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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10.
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Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens
Book
Publication
Upper Saddle River : Prentice Hall, 1996
Description
704 p. :
il. ;
26 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Reference (1).
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11.
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Gestão hoteleira : o produto, o serviço e as técnicas / Nuno Abranja, Anabela Elias Almeida, Mafalda Almeida ; pref. Luís Araújo
Book
Publication
Lisboa : Lidel, 2020
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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12.
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Plano de marketing e marketing digital na hotelaria e no turismo / Eduardo Moraes Sarmento, Nuno Abranja, Rita Vitorino de Carvalho ; pref. Francisco Calheiros, António Abrantes
Book
Publication
Lisboa : Lidel, 2022
Description
207 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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13.
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Tourism, hospitality and digital transformation : strategic management aspects ; ed. Kayhan Tajeddini, Vanessa Ratten, Thorsten Merkle
Book
Publication
London : Routledge, 2020
Description
xxii, 228 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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